About Us
Purple Kaddu, the brainchild of Shivinc Food Services, believes in the joy and comfort of food. Our aim is to create a single stop guide to healthy eating. This reflects in our name Purple Kaddu as well, where ‘Purple’ is all about finding goodness in foods, even in the not-so-popular ‘Kaddu’ (pumpkin).
The portal endeavours to enable users to pick right food while they are eating out, at home in addition to buying packaged food based on their health goals and / or dietary constraints, without imposing restrictions.
Never say goodbye
to your favorite foods
Convenience makes us reach to Packaged Food,
least we can do is choose the Healthiest one.
Here is our team of food enthusiasts:
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Vishal Davda
Business Strategist
Vishal is a technocrat who powers the business strategy of Purple Kaddu. He has a keen foresight and vision to identify market needs and define our product to fill the gap. Vishal's experience includes co-founding and leading Taxsmile.com India Pvt. Ltd, India’s leading Income Tax Management portal and heading the India Architecture Group at Misys Banking Systems
Vishal is a food-lover and in his leisure time, he is likely to try out new recipes and find good food to eat besides reading and solving puzzles.
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Sangeeta Iyer
Product Strategist
Sangeeta brings a methodical and enthusiastic approach to Purple Kaddu. Her role is to ensure that the strategy, product and technology synergise to provide a solution that fulfils the needs of the market. She brings with her in-depth experience in Customer Experience, which she gathered while heading the Operations and Sales & Marketing initiatives for Taxmsile.com
Sangeeta is a passionate dancer and loves music. She also loves to travel and discover new things on the journey of life.
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Saurabh Jain
Technologist
Saurabh is a technologist at heart, and at Purple Kaddu, he uses his skill to derive the most insightful and the best technological solution. As one of the first members of the Taxsmile.com’s technology team, he went on to take the complete responsibility for the technology behind Taxsmile’s suite of solution including the portal, desktop application and Kiosk. This experience comes greatly handy at Purple Kaddu.
Saurabh enjoys listening to old world Hindi music, reading fiction and whipping up a dish or two when he has time on hand.